by Ron Hequet | May 8, 2018 | Business Development, Business Planning, Customer Retention, Customer Satisfaction, Leadership, Marketing, Profit and Cash Flow, Small Business
Having founded and started a few companies myself, I know which factors contribute to the success and failure of profitability. As a result, I recommend that business owners develop a plan to market and sell their way to success. As you become a better partner and...
by Ron Hequet | May 1, 2018 | Business Development, Business Planning, Leadership, Small Business
As a business owner, do you believe the only way to get something done right is to do it yourself? Do you prefer to do the work yourself rather than teach someone else how to do it? If you do, that’s limited thinking and unproductive behavior. If you avoid delegation...
by Ron Hequet | Mar 27, 2018 | Business and Career Development, Employment, Leadership, Performance Improvement, Small Business
You’ve seen them. Employees staring into space, watching the clock, heads resting in their hands. These are signs of the same ailment that afflicts too many employees—disinterest and disengagement. Lack of Engagement The lack of engagement affects many organizations....
by Ron Hequet | Mar 20, 2018 | Business and Career Development, Employment, Leadership, Small Business
I am empathetic to an employer who has an empty chair. It causes a burden on others to perform the work left by the departed employee. Or maybe the work doesn’t get done at all. The natural tendency is to hire someone, anyone, as fast as we can to get that empty...
by Ron Hequet | Mar 13, 2018 | Business Development, Business Planning, Employment, Leadership, Small Business
Company culture includes more than your organization’s mission statement, company handbook or formalized policies. It’s the personality of a company, defining the atmosphere (whether negative or positive) in which your employees work. It’s that nebulous, yet defining...
by Ron Hequet | Jan 30, 2018 | Business Development, Business Planning, Marketing, Small Business
I get it. You have a logo, website, and perhaps even a shiny new business card. But there is a huge difference between a name and a brand. If your business name isn’t earning you the following benefits, you don’t have a brand. 1. Recall Does your business name sounds...