About America's Leading Profit and Cash Strategist - Ron Hequet

Ron has successfully founded, owned and operated 8 businesses in 6 different industries. Ron has helped clients across the United States in as many as 20 different industries become more profitable, create a cash surplus and grow their company.

About America's Leading Profit and Cash Strategist - Ron Hequet

Just like you, Ron has experienced the challenges of owning a small business… profitability, cash flow, personnel and more. Ron accepts clients that acknowledge that they have problems, both seen and unseen, acknowledge the need for assistance and have the courage to ask.

Sales Lessons from the Football Practice Squad

One of my favorite movies is the inspirational story of Rudy Ruettiger.  Rudy, a 5’ 6" dyslexic young man with only marginal grades, wanted to play football for Notre Dame. You know the story. He eventually attained enrollment at Norte Dame, but could only qualify for...

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Show Me the Benefits – The Secret of Great Marketing

If you retain nothing else about sales presentations or promoting your organization, remember this motto—features tell, but benefits sell. Benefits Are Imperative Why are benefits imperative?  Easy…people care more about themselves than they care about you or your...

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