3 Key Ways to Improve Employee Performance
When it comes to improving employee performance, performance appraisals are vital to the development of an employee. They are not fooled by a weak appraisal—one that has no constructive feedback, either positive or negative. And although they may believe wrestling on...
5 Mistakes to Avoid That Hinder Financial Return
While having lunch with a client, he asked me a question. “Why don’t most small business owners make the right money?” Having owned a few small businesses myself, I could easily tell him why business owners had poor financial returns. Five Key Financial Mistakes...
3 Best Ways to Fit Your Salesperson to Your Customer
Have you ever worn a pair of shoes that didn’t fit? The experience is uncomfortable at best, and at worst, painful and unbearable. Placing a salesperson in the wrong selling circumstance is like wearing an ill-fitting pair of shoes. It’s an easy mistake to make for...
3 Ways To Maximize Your Success with Business Coaching
With all the planning tools, strategic mediums, industry reports, and conferences, business owners often have no idea how to operate strategically. The same applied to me in the early days of my business ownership career (despite all my degrees). Typically, nothing...
4 Top Reasons to Improve Your Brand
I get it. You have a logo, website, and perhaps even a shiny new business card. But there is a huge difference between a name and a brand. If your business name isn’t earning you the following benefits, you don’t have a brand. 1. Recall Does your business name sounds...
Sales Lessons from the Football Practice Squad
One of my favorite movies is the inspirational story of Rudy Ruettiger. Rudy, a 5’ 6" dyslexic young man with only marginal grades, wanted to play football for Notre Dame. You know the story. He eventually attained enrollment at Norte Dame, but could only qualify for...
5 Hot Tips To Land Your Next Job
Finding that right job may seem like a daunting task. The number of applicants for a single job opening is on the rise, and having a college degree no longer seems to guarantee a competitive edge, even for entry-level positions. However, you can gain an advantage over...
Show Me the Benefits – The Secret of Great Marketing
If you retain nothing else about sales presentations or promoting your organization, remember this motto—features tell, but benefits sell. Benefits Are Imperative Why are benefits imperative? Easy…people care more about themselves than they care about you or your...
