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Creating a Memorable Customer Experience

Creating a Memorable Customer Experience

by Ron Hequet | Dec 12, 2017 | Business and Career Development, Customer Retention, Customer Satisfaction, Employment, Leadership

Although giving gifts is not the reason I celebrate Christmas, it is nonetheless part of the holiday. While I truly enjoy the giving part, I feel less enthused about the shopping and buying part…and not because I am male. You might think that all employees,...
Training: The World’s Best Sales Investment Opportunity

Training: The World’s Best Sales Investment Opportunity

by Ron Hequet | Nov 28, 2017 | Business Development, Business Planning, Leadership, Marketing, Performance Improvement, Small Business

During economic uncertainty, small business owners typically respond by slashing funds dedicated to training, especially sales training.  However, a reduction in training is the wrong choice for any business, particularly B2B companies.  Reducing or eliminating sales...
3 Winning Ways to Support Your Sales Team

3 Winning Ways to Support Your Sales Team

by Ron Hequet | May 25, 2016 | Business and Career Development, Business Development, Professional Career

Producer… Rainmaker… Account Representative… Salesperson. Whatever you call the person in this role, there is no more valuable function in any organization than the individual or team that completes a sale for products and services. A skillfully trained sales...
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