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5 Simple Ways to Connect Your Staff With Your Brand

5 Simple Ways to Connect Your Staff With Your Brand

by Ron Hequet | Jul 20, 2016 | Business Development, Business Planning

When establishing and growing your brand, employees are an important resource. After all, they engage with your customers every day. Ultimately, their support is vital to your brand’s reputation and your company’s continued productivity. Therefore,...
3 Smart Ways to Communicate Better

3 Smart Ways to Communicate Better

by Ron Hequet | Jul 13, 2016 | Business and Career Development, Business Planning, Performance Improvement, Professional Career

The best leaders communicate effectively with employees during times of economic stress and anxiety. However, management cannot get rid of stress until they learn to lead as well as they manage. We manage cash; we manage inventory; we manage time.  However, we lead...
7 Key Ways to Reverse Stagnation

7 Key Ways to Reverse Stagnation

by Ron Hequet | Jun 29, 2016 | Business and Career Development, Business Development, Business Planning

Stagnation… It’s the enemy of innovation, the opponent of progress, the adversary of advancement. When left unchecked, it can be the kiss of death for most organizations. After implementing an energetic start-up phase, successful businesses enter a period of steady...
5 Essential Call to Action Tips

5 Essential Call to Action Tips

by Ron Hequet | Jun 23, 2016 | Business Development, Business Planning

Someone purposely landed on your website, read your social media post, or picked up your stunning print ad. All were elements of a carefully executed marketing strategy. Now what?  “Ideally, marketing should result in a customer who is ready to buy. All that...
3 Things to Consider Before Hiring the Overqualified

3 Things to Consider Before Hiring the Overqualified

by Ron Hequet | Jun 15, 2016 | Business and Career Development, Employment, Professional Career

Are you considering hiring an overqualified candidate?  Based on many years of experience as both an employer and consultant, I usually don’t recommend it. I admit it’s refreshing to have an overly qualified employment candidate.  You can reap irresistible benefits!...
4 Secrets To Getting Your Unconventional Ideas Noticed

4 Secrets To Getting Your Unconventional Ideas Noticed

by Ron Hequet | Jun 1, 2016 | Business and Career Development, Career Development, Personal Development, Professional Career

By their very nature, ideas contrary to established thoughts and practices go beyond the ordinary or expected. They tend to encourage freethinking and produce fresher and more original points of view. But they also seem to defy conventional wisdom and spark suspicion...
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