by Ron Hequet | Jul 20, 2016 | Business Development, Business Planning
When establishing and growing your brand, employees are an important resource. After all, they engage with your customers every day. Ultimately, their support is vital to your brand’s reputation and your company’s continued productivity. Therefore,...
by Ron Hequet | Jul 13, 2016 | Business and Career Development, Business Planning, Performance Improvement, Professional Career
The best leaders communicate effectively with employees during times of economic stress and anxiety. However, management cannot get rid of stress until they learn to lead as well as they manage. We manage cash; we manage inventory; we manage time. However, we lead...
by Ron Hequet | Jun 29, 2016 | Business and Career Development, Business Development, Business Planning
Stagnation… It’s the enemy of innovation, the opponent of progress, the adversary of advancement. When left unchecked, it can be the kiss of death for most organizations. After implementing an energetic start-up phase, successful businesses enter a period of steady...
by Ron Hequet | Jun 23, 2016 | Business Development, Business Planning
Someone purposely landed on your website, read your social media post, or picked up your stunning print ad. All were elements of a carefully executed marketing strategy. Now what? “Ideally, marketing should result in a customer who is ready to buy. All that...
by Ron Hequet | Jun 15, 2016 | Business and Career Development, Employment, Professional Career
Are you considering hiring an overqualified candidate? Based on many years of experience as both an employer and consultant, I usually don’t recommend it. I admit it’s refreshing to have an overly qualified employment candidate. You can reap irresistible benefits!...
by Ron Hequet | Jun 1, 2016 | Business and Career Development, Career Development, Personal Development, Professional Career
By their very nature, ideas contrary to established thoughts and practices go beyond the ordinary or expected. They tend to encourage freethinking and produce fresher and more original points of view. But they also seem to defy conventional wisdom and spark suspicion...