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Sales Lessons from the Football Practice Squad

Sales Lessons from the Football Practice Squad

by Ron Hequet | Jan 23, 2018 | Business and Career Development, Business Planning, Customer Satisfaction, Leadership, Performance Improvement, Personal Development, Small Business

One of my favorite movies is the inspirational story of Rudy Ruettiger.  Rudy, a 5’ 6″ dyslexic young man with only marginal grades, wanted to play football for Notre Dame. You know the story. He eventually attained enrollment at Norte Dame, but could only...
Training: The World’s Best Sales Investment Opportunity

Training: The World’s Best Sales Investment Opportunity

by Ron Hequet | Nov 28, 2017 | Business Development, Business Planning, Leadership, Marketing, Performance Improvement, Small Business

During economic uncertainty, small business owners typically respond by slashing funds dedicated to training, especially sales training.  However, a reduction in training is the wrong choice for any business, particularly B2B companies.  Reducing or eliminating sales...
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